Rates & Specs

Person

TSL PRINT | The BUZZ Maker

Thought Leaders | Industry News | Affluent Readership 



2017 Print Rate Card + Print Specifications

Maximize your brand engagement

Ad Type 1X 4X 8X 16X 24X
Full Page B&W $3,495 $3,375 $3,235 $2,990 $2,760
Full Page Color $5,190 $5,060 $4,930 $4,685 $4,445
TOC Splash $3,565 $3,545 $3,380 $3,210 $3,110
1/2 Page $2,470 $2,385 $2,280 $2,170 $2,060
1/2 Page Spread $4,930 $4,760 $4,560 $4,335 $4,120
1/3 Page $2,045 $1,965 $1,900 $1,785 $1,700
1/3 Page, 3 pages $6,005 $5,725 $5,405 $5,255 $5,515
Double Page Spread $7,015 $6,750 $6,475 $5,995 $5,515
Inside Covers $6,150 $5,830 $5,525 $5,130 $4,495
Back Cover $6,660 $6,325 $6,020 $5,780 $5,545
Sponsored Content: Full Page + Content*
$10,000 - - - -
Cross-Border Lending Insert + Ad** $7,500 - - - -


* Sponsored Content Information: A 2,000-word article co-written and designed by
The Secured Lender on a topic of your choosing, around your company’s research and insights. You supply data, charts, resources for interviews, and your own internal sources An acknowledgement in the article for your company’s content assistance (includes prominent logo placement. PDF of published article to place on your company’s website and for marketing purposes.A full-page, four-color ad within your feature in TSL. 25 copies of the issue featuring your article.Cover placement: Your article’s topic will be mentioned on that month’s cover. An email announcement promoting the availability of that month’s magazine will include a link to your article. The Article will all be featured in TSL Express, in the month of publication, summarizing the print article with a link to the article online.
Note: The Secured Lender retains copyright and has final say on content/design ** Only one article will be featured per issue. (excludes September and November issues)

** Country Study & Full Page ad: $7500 (1500-word limit) Your speedy reservation guarantees you 25 copies for your own use. Stand-alone Full-page color ad: $5,100 Space Deadline: May 2 · Editorial Due: May 9 · Full page ads due: June 1
Total marketing Distribution: Over 8,000. CFA’s Cross-Border Lending Summit, September 2017, CFA’s ABCC Conference, January 2018 & CFA Annual Convention


 

Print Ad Specifications

(click on the image for a downloadable PDF)


 

 


Ad Spots File Size (WXH) Bleed Size
Full page, bleed 8.5˝ x 10.875" 8.75˝ x 11.125˝
Full page, no bleed 8" x 10" n/a
TOC Splash 2" x 10" n/a
The CFA Brief: 1/3 page ad 4.5" x 4.5" n/a
The CFA Brief: 1/2 page ad 6.875" x 4.5" n/a
The CFA Brief: 1/2 page spread 17" x 5.125" 17.25˝ x 5.25˝
Double page spread 17˝ x 10.875˝ 17.25˝ x 11.125˝



File Set-up Info:
For full-page bleed ads, include a bleed allowance of 0.125" on each edge that bleeds. (For example, the bleed size of a full-page ad that bleeds off all four edges would be 8.75" x 11.125"). Marks must be offset at least 0.125" from the trim edge.

Preferred File Format: 
PDF/X-1a:2001 (Use the PDF/X-1a preset in QuarkXPress, InDesign, or Illustrator.) 

All color images must be CMYK. Images: 400 dpi. Line art: 1200 dpi. 

Ad delivery instructions:
Please email PDF ads to Eileen Wubbe at ewubbe@cfa.com.

 

 

 

 

  







SALES
James Kravitz,
Business Development Director,
Commercial Finance Association
(646) 839-6080  | jkravitz@cfa.com


EDITORIAL
Michele Ocejo, Editor-in-Chief
The Secured Lender
(212) 792-9396 | mocejo@cfa.com


Eileen Wubbe, Senior Editor
The Secured Lender
(646) 839-6082 | ewubbe@cfa.com


ART SUBMISSION
Aydan R. Savaser, Art Director
The Commercial Finance Association
(212) 792-9399 | asavaser@cfa.com


EVENTS
Jeffery Walsh, Event Director
Commercial Finance Association
(212) 792-9399 |  jwalsh@cfa.com



Commercial Finance Association
370 7th Ave. Ste. 1801 |  New York, NY, 10001
Phone (212) 792-9390 |  Fax (212) 564-6053